To make ground-breaking, polished sites without learning a ton of coding, WordPress is the perfect spot to have one. When an individual is comfortable and knowledgeable with WordPress, he/she can accomplish it in a week or an end of the week what could take you a month or more to code from level zero. WordPress programming when once introduced on a server gives a heap of devices to organizing and overseeing innumerable sites.
WordPress is the best platform available for certain types of sites. Personal portfolio, travel blogs, and brochure sites for businesses are stress-free with WordPress. With the help of well-developed WordPress plug-ins, building e-commerce sites, job boards, social networks, and other custom sites are easier and faster.
Many developers are even having a thought about using WordPress as an application framework interface; though, this is a less-advanced use case for WordPress at this point.
What is WordPress?
According to the WordPress blog itself –
“A WordPress Theme is a collection of files that work together to produce a graphical interface with an underlying unifying design for a weblog. These files are called template files. A Theme modifies the way the site is displayed, without modifying the underlying software.”
Do you even know how many people all over the world use WordPress?
Over 74 million websites of all types, businesses, and sizes use WordPress to post and publish new content each second. More than 26% of all the websites on the internet are hosted on it. There must be some reason associated with such rapid growth on moving towards WordPress as a few years ago major websites were hosted on PHP.
HTML vs WordPress
Business goes on even with the traditional methods like hand-coded websites like HTML, or the modern method – WordPress.
Now if a person likes to put on hours of effort to build the look and feel of the website and wants to customize the basic modifications with utmost precision taking time with controlling most of the content on his/her own – HTML, CSS and PHP is the option. It gives the full range of flexibility. We can make it exactly what we want it to look like.
On the other hand, this option is not good for a large, content driven website. This is best for websites with not more than 15-20 pages, usually closer to 5 or 10. Any small website that’s very focussed would be okay for an HTML hand-coded website. If it gets any bigger than 20 pages, it becomes difficult to manage and update, even if we are using include files and templating out things like header and footer. It is a monster to manage, redesign and update if we are building anything bigger than 10 pages.
If we are building a content-driven site, then a content management website is appropriate. The best option for the lots available is WordPress. If we want an online application, publication, a blog, a magazine or a podcast, a video vlog, a gallery for portfolio, WordPress is the most practical option to be chosen compared to HTML and PHP hand-coded websites.
Playing with the content, tweaking and updating the size becomes a lot easier and making a new page is as simple as the push of a button. It is best to use WordPress especially if we are using media content.
Consider a person who is less technical and more creative, WordPress is better to understand and implement.
Choosing a content management system depends on the requirement of the business, usage, priorities and individual skills. It is just to find the best fit.
What made people move to WordPress?
- Free of cost
If it’s a commercial website or a personal blog or a business portfolio, the fact that WordPress doesn’t charge a rupee is a major incentive to use it.
They don’t charge extra even if the site starts to get more traffic than you anticipated, either. In addition to being free, WordPress is also open-source, meaning that you can change or improvise its source code the way you like to customize the company’s website and its functionality or look and delivery.
- Market Leader
WordPress is not just the most popular Content Management Site, it is the market leader. Usage statistics from W3Techs tells us that WordPress is used by 59.5% of all the websites that use a content management system (CMS). The second most used content management system, Joomla has a 5.9% market share. Thoroughly followed by Drupal, with a 4.9% market share and Magento’s 2.8%.
- SEO Friendly
It is almost every single website owner’s dream to be ranked higher on search engines like google, bing, and yahoo. WordPress is designed to be an SEO friendly manager as we can readily download WordPress to enhance this functionality and improve our domain’s optimization and capacity.
WordPress makes our website more attractive to search engines. The platform is written using simple falling in line functionality and a high standard of clean logical codes. It can produce semantic and efficient mark-ups.
The responsive and highly logical design makes search engines have a certain preference for WordPress. The platform provides each page and every post unique Meta-tag keyword, generating more precision-based search optimization.
- Easy Customisation
WordPress comes with a built-in update customized management system. This allows you to update your plugins and themes from within the WordPress admin dashboard settings.
WordPress provides with you with notifications for version updates. Newer updates help protect your data from any accident or hacking. You can easily use a WordPress backup plugin to automatically create backups and store them safely on a remote server.
WordPress has tons of plugins that open up the things we can do. It provides us much more flexibility than just a sandbox.
Even the unflappable looking website needs to interact seamlessly with other platforms and with people, so we can get enough visibility and make sales.
First, getting found: As we have already discussed, WordPress is structured to be easy for search engine flatterers to navigate, which means the site will perform better in search results, specifically if we add an SEO plugin like Yoast.
WordPress also delves well with Google’s new measures of introducing mobile-friendly websites. This can make your site easier for mobile-based users to navigate by choosing a mobile-optimized or responsive theme since the start of the usage, or by installing a plugin which would make the site work better on mobile devices.
Speaking about the sales, if the business of the website is intended to sell directly from the site, WordPress plugin Woo Commerce makes it easier to sell products, digital downloads, podcasts, subscriptions, and membership access to the site.
The entire website can be migrated to a new host easily in fewer steps and in less time. It’s much faster than to migrate a free site builder-hosted site.
The settling line is that if a user wants a site that looks professional, gets immediate results, and provides an easy platform to set up and maintain, WordPress is almost always going to be your best bet, especially if you’re not code-savvy and want to get on with running your business.
The other important factor as to why people love WordPress over other content-driven services is that the platform gives access to thousands of beautiful and attractive WordPress themes to build any type of website they wish for.
For example, how about we think about that a specialist is anticipating building a specialty site, a site for a development organization or a stunner salon. They can easily find a construction WordPress theme or a medical WordPress theme to build the website with just quick research on Google with perfect images.
WordPress theme shops, for example, ProteusThemes, make the procedure much simpler by bringing along the great premium themes at reasonable and appealing costs.
WordPress modules additionally enable us to expand the usefulness of the site.
With the assistance of these modules, we can make a contact page for the site, including a checkout framework, improve SEO, and furthermore include an additional layer of security fix with the formation of presentation pages, by only a couple of straightforward clicks.
As indicated by the sources, there are more than 43,000 modules accessible on the authority WordPress Plugins database and more than 4,100 modules on CodeCanyon.
The platform confirms scaling up the application with a stage for upgrading the span of the site.
As indicated by the sources, organizations with even a solitary basic blog get more traffic and 97% a greater number of linkages to their site than organizations that don’t have one.
This makes it inescapable that having a blog is presently a vital component for producing leads, advancing and expanding deals.
What is the unique feature of WordPress?
We can assemble our informal organization with WordPress too with basic advances.
We can utilize a module like BuddyPress to make your very own little network, directly inside the site.
This is one of the incredible approaches to construct a little network for the individual brand and furthermore make an exceptional spot for clients to get together and share their thoughts. This advances social exchanges of thoughts and expands the client base and fascination towards a specific brand.
Modules like Automattic has enormous designs for WordPress for future years ahead. Thus, have no twofold musings. The business site will remain applicable and convey better quality in the blink of an eye also.
Scaling WordPress versus Shopify
Give us a chance to consider somebody needed to fabricate an online retail location. How about we think about scaling an online store on WordPress an open Content administration to scaling an online store on a shut stage like Shopify for example.
We sure can fabricate fantastically proficient online stores by utilizing Woocommerce – the module.
They offer a cost-free, wonderful, appealing usefulness rich web-based business topic that one can connect ideal to the WordPress site and begin with straight away selling on the web inconclusively.
Then again, returning to Shopify.
What does Shopify cost?
The standard and not premium Shopify month to month plan costs around $79 every month, with expenses that presumably prompt $95 every month. This is simply to exist and to the arrangement on the Shopify stage. This brings the yearly expense of Shopify to roughly $1140 every year.
If somebody needs to utilize the propelled arrangement, in Shopify’s own words, scaling the business, the expense is $300 every month, so $360 every month with duties, and $4320 yearly.
This is without including the expense of the applications one needs to run an effective Shopify store. In WordPress, modules are for the most part free and open-source technique for including usefulness to our store. On Shopify, one needs to pay for general things.
Though, the main thing one needs to pay for is our area, facilitating and topic. Space and facilitating expenses are yearly fixed expenses, however, the subject is a one time cost.
It has the largest library of tutorials, guides and how-to content, which makes WordPress’s maintenance a lot easier too. There are also thousands of videos on YouTube to exhaustively explain the steps of creating a website and its maintenance. It also throws light on how a website can be made best by installing and using a simple plugin.
The list of something that can be achieved by using WordPress is endless. Here are a few of them: –
One-pager website or landing page, A professional business website, Blogs – travel, food, personal, etc, Landing page for promotions, A sales page, A portfolio, Resumes, Directory website, An online store for social presence, Booking website, etc.
These are only a handful of things that WordPress offers for a particular business. The possibilities are endless when we are using this. It’s a world of its own.
Before hiring a web designer and throwing away thousands of dollars on an ineffective website, it is advisable to give the platform a shot. Once a person goes to WordPress, he/she will never want to go back to HTML again.
Have we mentioned the analytics that WordPress provides?
An analytics tool allows one to learn how many visitors are coming to the website, where they come from, and what they do on the site.
Many beginners rely on their best guesses when starting a new website or blog. Coming to that, you don’t have to do that when you can collect data and make informed decisions to grow your business with these analytics solutions.
Website Analytics helps in tracking visitor insights. Here are just a few things you can learn from your website analytics:
It tells us about the Number of visitors coming to the website from the location and geographies of access.
Which sources are sending you traffic? For example, search engines, social media, advertisements, or referral links. Every business person shares the website link on all social media platforms. Using these analysis tools one can track down which social media platform is bringing the most traffic. These insights can help to make the business more profitable. This will help in the ideation of improving the website according to customer needs and satisfaction index.
What are your most popular pages? Consider a product portfolio website. With the help of analytics, the owner can know which product is creating more buzz in the market. Then he/she can concentrate more on promoting it or getting ample variants of the popularized product.
What users do when they are on your website. This will give the success ratio of a particular business
A good WordPress analytics solution presents all this data in an easy to understand report. – monthly, daily, hourly or yearly.
This enables you to make informed decisions about your website, which ultimately helps you get more traffic, customers, and sales.
There may be ample content management service platforms available in the market. But one question should always pop up in the mind while choosing out of the lot.
Am I choosing the most economically viable solution with the best of the features available from the choices? The answer to such an inevitable question will always be – WORDPRESS.
Want to learn wordpress or get your business/ personal profile online? write to us at [email protected] or call us at 95.5511.5533